Uninterrupted x Nike LeBron 20 ‘Speak Your Truth’

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NBA legend Lebron James has a long history of partnership with the Swoosh brand. In addition to designing his signature models, the Lakers star has partnered with Nike through its UNINTERRUPTED label. After the Lebron 17 and Air Force 1 specials, the new NBA’s top scorer unveils a LeBron 20 “Speak Your Truth”.

For nearly a decade, UNINTERRUPTED has aimed to build a brand that gives athletes the confidence to take control of their speech, hence the name “Speak Your Truth” of this Lebron 20 collaborative.
A little background on UNINTERRUPTED. In 2014, LeBron James wrote a powerful sentence in an open letter to Sports Illustrated readers, “I am doing this essay because I want the opportunity to explain myself without interruption,” regarding his transfer from the Miami Heat to the Cleveland Cavaliers. Maverick Carter, his business friend, then supports LeBron by adding: “He just wanted to be able to express his feelings and thoughts without being peppered with a thousand questions about why he did it. He just wanted to express it and get it out once and for all.” Without knowing it, they were thus establishing a model for a new medium. The two relatives logically decided to create their own media platform, expanded into a full multimedia offering in February 2015.
Today, UNINTERRUPTED works with dozens of athletes, from basketball players James Harden and Steve Nash to soccer players Christian Pulisic and Kylian Mbappé, as well as tennis player Naomi Osaka and boxer Saul “Canelo” Alvarez. The brand positions these sports icons as executive producers of the projects.
This LeBron 20 “Speak Your Truth” is dressed in the official colors of UNINTERRUPTED.
It consists of a black upper in woven canvas, contrasted by a 1st side Swoosh in faded royal blue and featuring zig-zag stitching to give a handcrafted effect. A 2nd Swoosh in semi-translucent TPU covers it in part and is adorned with the 2 “XX” motifs sewn in royal blue. This signature shade is also found on the inner lining, the heel tab and the branded UNINTERRUPTED circular patch on the heel counter and the top of the tongue with LeBron’s signature and the white “XX”. To complete the look, the rest of the tongue, eyelets and laces are presented in white. The model’s name “Speak Your Truth” adorns the heels and the underside of the yellowed semi-translucent outsole. A distressed yellow midsole adds the finishing touch to the design.
The Uninterrupted x Nike LeBron 20 ‘Speak Your Truth’ will be released later this year at select retailers and nike.com for a price tag of around $200. For the latest official details, stay tuned!

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