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Pharrell x adidas Humanrace Sichona « Black »

Pharrell x adidas Humanrace Sichona « Black »

Pharrell x adidas Humanrace Sichona « Black »

Multi-disciplinary artist Pharrell Williams and German giant ADIDAS continue their fruitful collaboration. The two partners enrich the Human Race line with a Sichona silhouette in « Black » colorway.

Human Race (HR) was born in 2016 after 2 years of successful collaborations between Pharrell Williams and adidas. With this line, the famous rapper-songwriter-director offers footwear and apparel collections celebrating human diversity.

Debuting in late August 2021, the Sichona silhouette features a unique design that mimics the feeling of walking barefoot on the ground. It’s adorned with an ultra-soft Primeknit mid-cut and features Futurenatural technology. ADIDAS explains that the name of the shoe is inspired by the indigenous phrase « Sičhona », which means to connect to the earth. It was first released in bold blue and burgundy colorways, as well as in green for a Friends &Family edition. Now it arrives in a timeless black hue.

The monochromatic shoe design features a light grey tongue tag and pink Humanrace branding on the side of the foot. Two-tone round hiking laces and a black anatomically molded polyurethane midsole complete the look. The whole is based on a black outsole with repeating « Humanrace » prints.

The Pharrell x adidas Humanrace Sichona « Black » will be released soon at select retailers and on adidas.com for 180$. More info to come, stay tuned !

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