A few weeks ago, I told you in an article (available HERE) about the second colorway of the collaboration between the Amsterdam brand Patta and the American brand Nike : the “Noise Aqua”. For this project, Patta has appropriated a cult silhouette : the Air Max 1 and bring his touch with a wave-shaped fender.
Having had the chance to receive it in advance, (thanks to my friend Edson) I suggest you to discover it in pictures at my feet. The photo project, like the GIF, was made with @Gawmess.
“The Wave” short film and the shoe embellishment are thematic references to the cultural shifts and lasting influence the Patta brand has had on its community and industry. As black entrepreneurs for over 17 years in Amsterdam, they have not stopped with the success of their streetwear brand but have invested in youth through the Patta Foundation which promotes cultural education for youth and aspiring entrepreneurs. The creation of the Patta Running Team also allowed young people to take responsibility through sport.
It’s through this state of mind of union and love of the product that the Patta x Nike relationship has evolved to this new collaborative chapter.
The orange elements seen on the “Monarch,” such as the wave-like overlays, side Swoosh, upper eyelets and tongue branding, appear in blue on this iteration. For the rest of the construction, the base retains its light grey ballistic mesh composition and is adorned with classic color-coordinated upper overlays. A white inner lining and yellowed tongue complete the design. To affirm the collab, the imposing blue Patta logo is affixed to the insole. The whole is based on a white midsole coupled with a black/off-white/ocean/off white that brings the final touch.
To get a chance to purchase the Patta x Nike Air Max 1, log on this Friday, October 29 at nike.patta.nl on 1:00 PM CEST. The pair will also be available at Patta Amsterdam, Patta Milano at 11am CEST and Patta London at 12pm CEST. The SNKRS app and select retailers will follow on November 5.
