Leading American retailer FOOT LOCKER has teamed up with Boston-based equipment manufacturer NEW BALANCE to launch a new initiative called « NB Collective ». This project aims to celebrate the creativity of the younger generation, which is energizing our times. An exclusive pack composed of 2 new colorways, the fashionable NB 327 silhouette, has been developed by the two partners.
This sophisticated runner is available in neutral and timeless tones for the men’s version, and in bold and playful shades for the women’s version.
It consists of a synthetic upper, complemented by suede overlays and leather inserts.
The Men’s pair appears in a classic black and white color. But with a touch of originality seen previously at the launch of this silhouette NB 327 : the upper is separated into two parts, one black and the other white.
The Women’s iteration consists of a pale pink upper with light yellow and beige overlays on the front of the foot, black on the heel and purple at the eyelets. To complete the bold design, the emblematic white N side is embellished with a black stripe pattern.
Both versions feature the iconic NB tongue tag, the structured white midsole with an added color taken from the composition of the vamp, and the famous black outsole with studs.
The Foot Locker & New Balance « NB Collective » pack has just been released in the United States and will soon be available in Europe on footlocker.com. The price should not exceed 90€ per iteration. For the latest details, stay tuned !
