The German giant ADIDAS continues its daring partnership with the iconic Danish toy brand LEGO. After reinventing the legendary ZX 8000 (articles available on this site), the 2 partners have worked once again on the Ultra Boost DNA silhouette to present us the « Color Pack ».
This shoe is available in 4 colorways : White/Royal Blue, Black/Yellow, White/Red and Black/Green.
It consists of a Primeknit upper with contrasting suede overlays. The design is completed with iron-on elements and LEGO blocks at the iconic ADIDAS 3 side stripes. The TPU heel counter takes on the aesthetic of the famous building blocks and co-branding adorns the tongue and the LEGO-inspired insole. The finishing touch is a BOOST technology midsole and a black rubber outsole.
The LEGO x adidas Ultra Boost DNA « Color Pack » will be released during June 2021 at select retailers and on adidas.com. The 2 white-based versions will launch first on Monday the 7th, with the black-based sneakers arriving a little later. The price is set at 200$ per iteration.
