[vc_row][vc_column width=”1/2″][vc_column_text]Jordan Brand has teamed up with the Colombian artist J.Balvin to offer us a real collaboration on one of the most popular silhouettes of the American brand : The Jordan 1.
The Pop/Raggaetton singer who has been enjoying dazzling success for several months now, had the Opportunity to express himself in a completely free way by bringing his vision, his colorful and festive world to the very classic Jordan 1. He became the first Latin artist to collaborate on this iconic silhouette.
It’s on stage, during his performance at the Super Bowl 2020 in compagny with Jennifer Lopez and Shakira, that this artist appeared for the first time with his famous Jordan 1 J.Balvin.
The pair consists of a multicolored overlays canvas upper resting on a black leather base. It features jagged and rounded edges, an exposed foam tongue and the famous Balvin’s Happy Face logo. The whole is based on a white sole.
The Jordan 1 x J Balvin will be released on December, 8th, 2020, at selected retailers and on nike.com for $190. [/vc_column_text][/vc_column][vc_column width=”1/2″][vc_single_image image=”31859″ img_size=”full”][/vc_column][/vc_row][vc_row][vc_column][vc_column_text]
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