The New York streetwear boutique SNEAKER ROOM once again teams up with Nike for a solidarity project. This collaboration named « MOM » is based on the Kyrie 6 silhouette and comes in 3 colorways : red, black and cream. The Sneaker Room Foundation will donate the totality of the profits from the sales of these pairs to charities, hospitals and associations.
The design of the sneakers from this pack recalls the theme of the Kyrie 5 collaborative pairs for 2019, with a few changes. Sneaker Room owner Suraj Kaufman wanted to design the Nike Kyrie 6 sneakers in a way that reflects his and the eponymous NBA basketball player’s background. The two New Yorkers have a sad and painful event in common, they both had to endure the loss of their mothers. This special « Mom » collection aims to honor their memories. The two partners have brought back patterns and colors that their moms particularly liked, such as the « polka dot » pattern for Kyrie’s mother and the gold color for Suraj’s mother.
These shoes are embellished with heart-shaped embroidery for the left foot and rose-shaped embroidery for the right foot. These last ones come in red, gold or white color for the black, cream and red sneaker respectively. A nice touch of contrast is provided by the side Swoosh, laces and tongue in black or white color, depending on the iteration. To complete the tribute, Sneaker Room creative director Jeff Rose came up with the idea of replacing the tongue logo with the inscription « Mom » in the same font. Also, under the wide holding strap we find the words “In honnor of …” allowing to affix the name of the loved one to whom the shoe is dedicated. The polka dot pattern appears on the inner lining and the names of the mothers can be distinguished on the bottom of the tongue, through the laces : Elizabeth (Kyrie’s mother) on the right shoe and Ellen (Suraj’s mother) on the left shoe. For the 3 iterations, the sole is white and black with a touch of red.
The Sneaker Room x Nike Kyrie 6 « MOM » collection will be released in limited quantities on October 23rd, 2020 via a draw whose details will be communicated on the Instagram of the Jersey shop @sneakerroom. Sizes range from US 6 to US 18.
Each of the 3 colorways will have a different distribution and price : the red sneaker is limited to 2006 pairs and will cost 200€, the black shoe is limited to 813 for a price of 300€ and the cream iteration is limited to 302 pairs and will cost 400€.
