Collection New Balance « Grey Day » 2021
Like every year, the Boston-based manufacturer celebrates « Grey Day » with a specific collection of New Balance silhouettes. For 2021, the legendary brand offers us 2 classic versions of the 574 and a modernized 57/40 version.
« Grey Day » is a fictional holiday created by New Balance to celebrate the brand’s heritage. Who says NB heritage, necessarily says grey color. This annual event is therefore an opportunity to highlight old silhouettes or promote new ones.
Originally launched in 1988, the NB 574 has since become a lifestyle icon. It was originally a hybrid model, taking the design and some of the inserts from the 575 and 576. It was designed to combine road and trail-running characteristics. The NB 574’s tagline is « go anywhere ».
For the Grey Day 2021 pack, this shoe is found in its OG form and exclusive No « N » 574 Un-N-ding (without the iconic side N logo). It also comes to us in a 57/40 version, with its updated design that includes a thicker sole and overlays with wavy contours. Needless to say, these sneakers come in grey with white accents and adopt a construction combining mesh and suede.
New Balance « Grey Day » 2021 collection will be released on May 15, 2021, at select retailers like END. and Overkill, as well as online at newbalance.com. The 574s are priced at 90$ each and the 57/40 will cost 110$. Don’t sleep !