adidas HRLM exclusive SNS

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The famous Swedish shop SNEAKERSNSTUFF (SNS) has a close relationship with the German giant ADIDAS. In addition to developing a special GT collection that pays tribute to the cities where SNS stores are located, Erik Fagerlind and Peter Jansson have unearthed a rare silhouette from the ADIDAS archives, the HRLM.

The two SNS founders traveled to the German city of Herzogenaurach, the birthplace of adidas, to delve into the iconic sports brand’s archives and find inspiration for their next project. They found a treasure coveted by sneakerheads : the adidas HRLM. This b-ball design pair was released in very limited quantities in the early 80’s and has never been seen since.

Commenting on this exclusive project, Erik Fagerlind and Peter Jansson said : “To revive this adidas classic, we created a contemporary version that is close to the original and appeals to both collectors looking for an original pair and fans of adidas culture.”

The adidas HRLM exclusive SNS consists of a premium white leather upper with a neutral grey nubuck toe overlay and smooth leather 3-Stripes on the sides in 3 shades of blue. To complete the look, the inner lining and metal eyelets are dyed white, while the heel tab appears in navy leather with adidas branding and the Trefoil logo in white. The tongue tag opts for the same navy blue/white color scheme. The whole is based on an off-white adidas Centennial Lo midsole, updated to be as close as possible to the OG pair.

To reintroduce this exceptional adidas silhouette, SNS called upon legendary Harlem rapper JIM JONES, the founding member of The Diplomats. The artist-entrepreneur, who was born and raised in Harlem, was photographed in his home neighborhood by photographer Gogy Esparza.

The adidas HRLM exclusive SNS will be available for $110 on May 27 and 28, 2023 in all SNEAKERSNSTUFF shops, except for the one in Los Angeles, on a first come, first served basis. It will then be released online on May 30, 2023 via a SIGN UP on the SNS app. Good luck !

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